Video: Why You’re Not Attracting Your Ideal Customer

Wow! Exclaimed my wife as she dashed over to a window display. “ Ali what are you doing? We’re going to be late for our dinner reservation. ” I said, as I walked over to view what she was seeing. It was a large banner with bold lettering with the phrase “Our most comfortable fashion line yet!- Try our newest and most comfortable clothing line.”

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Video: Increase Your Website’s Findability

Every business owner’s main online objective should be to reach the number one spot in a Google search. The difficult part is that there is only one top spot for each keyword. So, the question arises, “How does your business obtain the top spot?”  There are several answers to that question, but we’ll begin with the most dominant factor to find-ability, which is off-page SEO.

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Video: Unlocking the Power of LinkedIn, Part Two

Not all social networks are created equal. Each network brings different strengths and serves diverse purposes. Choosing LinkedIn as a social platform for your business will increase your connections with professionals and companies directly. This online platform is used for networking, job searching, hiring and connecting with associates.

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