People often wonder what most successful people do every day. There are many factors involved in becoming a successful leader – including some that everyone can do each day!
One of the biggest missed opportunities for most small businesses is the lack of an effective follow-up system. In order to generate more leads, to close more sales, and to create repeat customers, it’s vital that you follow-up and stay in touch.
With so many different life stories and faces, it can seem daunting set yourself apart from others – especially as a business owner or industry leader. It is, however, much easier than you think!
The more clearly you have defined your target market, the more effective your marketing is going to be. When you can talk directly to your target clients and customers, your message is more likely to resonate.
Running your business can feel like riding a roller coaster – and every entrepreneur goes through plenty of ups and downs along the way.
We live in an entertainment-driven world. Entertainment is easier to access than ever, and there are more options to choose from. This presents a problem for business owners who are competing for the attention of their customers, clients, and prospective customers.
Here’s a simple strategy to make your marketing and sales more effective:
Segment your list!
Whether you’re selling B2B, B2C, or both – you’ll find that your customers are much more responsive when you’re talking directly to them, instead of using a generic, one-size-fits-all tone.
Most business owners don’t think of the experience they create for their clients and customers as a part of their marketing – but it is.
Does your business give you freedom to live the life you want to live? Do you have the ability to…
One of the keys for a successful business is to develop the ability to charge prices that are higher than your competition and still make sales. Without this ability, you’ll be forced to keep your prices rock-bottom, and you’ll be forced to lower them further each time a competitor undercuts you.
So how can you charge higher prices and still bring in customers? The key is providing value above and beyond that which is provided by your competitors. Here are four ways to do this.