Unless you have been hiding under a rock over the past decade, you are quite aware that social media is here to stay. Whether it’s Twitter, Instagram or Facebook, the Internet provides ample opportunity to meet and stay in contact with just about anyone.
Email marketing has rapidly grown in popularity over the last several years. And for good reason… it’s an inexpensive, simple way to reach out to clients, customers and prospects. But are you making the most of your email marketing campaigns?
Whether you’re meeting with a potential client, a possible business partner, or even a prospective employee, making a strong first impression is important. You only get one chance to make a good first impression, and it’s important that it’s a good one.
Small businesses are at a disadvantage to their larger competitors in terms of market penetration, marketing budget, economics of scale, access to capital, etc. The ability to provide exceptional customer service is an area small businesses have to capitalize on… but unfortunately, many small businesses provide even worse service that their larger competition.
It’s important to learn to think outside box – especially when it comes to marketing. The marketplace can be so overcrowded that it takes an innovative or unusual approach to catch the attention of your audience.
Businesses don’t always sell their products and services on the first try. Since businesses expect this, they turn to lead nurturing campaigns.
These campaigns provide valuable and informational messages to prospects, keeping potential sales alive.
SEO techniques play a crucial role in optimizing any website. Though the task might seem daunting and to some a bit obscure, there is hope.
Here are the most important locations to place keywords.
There are many misconceptions about how search engines work. The confusion revolves around this question, “how do I avoid violations while implementing SEO strategies?”
Here are 3 common SEO violations to avoid.
People make first impressions and pass judgments everyday. Yes first impressions are sometimes wrong, but we do all the time. We need to know and remember that these characteristics of passing judgment from people are the same with websites!
Google loves links! This makes sense because links make the Internet essential. The Internet is simply -pages of content that connect together to create an endless source of information.
So, if these are the characteristics of what makes the World Wide Web, you know that Google cares about it. And since Google cares about links, you and I should care about links also.