Nothing is worse than walking into your office and realizing that none of your employees want to be there. Motivation is the key to an effective workforce—if your employees don’t care, they are not going to get the job done right.
The most commonly asked marketing question is-“How do I manage all of my blog post, campaigns and social platform content?
The Solution? You need to create an editorial calendar.
Businesses don’t always sell their products and services on the first try. Since businesses expect this, they turn to lead nurturing campaigns.
These campaigns provide valuable and informational messages to prospects, keeping potential sales alive.
Most business owners have encountered a “traditional” business plan at some point, perhaps in school, with a previous employer or in their own business. And while a traditional business plan can be helpful in certain situations, in my experience such a business plan is a colossal waste of time for a small business.
People are complex, and managing them isn’t easy. Over the years I’ve spent running businesses and coaching business owners, I’ve seen that managing employees effectively is a constant challenge for the owners.
People make first impressions and pass judgments everyday. Yes first impressions are sometimes wrong, but we do all the time. We need to know and remember that these characteristics of passing judgment from people are the same with websites!
Google loves links! This makes sense because links make the Internet essential. The Internet is simply -pages of content that connect together to create an endless source of information.
So, if these are the characteristics of what makes the World Wide Web, you know that Google cares about it. And since Google cares about links, you and I should care about links also.
The entire purpose for creating your website should be to generate leads and convert viewers into paying customers. Creating a website for any other purpose is basically pointless. There are three vital tools you can use to generate leads from your website.
Customer service has evolved throughout the years. Back in the day customers had to physically go to the store and complain to an employee behind a desk. Now- customers can simply use social platforms to voice their opinion.
In the digital-aged world a well optimized website is invaluable for any type of business. SEO techniques play a crucial role in optimizing any website and helping business win the “Search Wars.” Though the task might seem daunting and to some a bit obscure, there is hope.